Question 1

What is Brank.AI?

Accepted Answer

Brank.AI is an AI brand visibility platform that tracks how large language models like ChatGPT, Gemini, Grok, Perplexity, and Claude mention, rank, and recommend your brand. Think of it as SEO, but for AI. We help you understand and improve how AI represents your brand to millions of users.

Question 2

How is AI brand visibility different from traditional SEO?

Accepted Answer

Traditional SEO optimizes for search engine rankings on Google or Bing. AI brand visibility focuses on how AI models respond when users ask for product recommendations, brand comparisons, or industry expertise. AI models pull from different sources and use different ranking logic than search engines, so the optimization strategies are fundamentally different.

Question 3

Which AI platforms does Brank track?

Accepted Answer

Brank monitors your brand across all major AI models including ChatGPT (OpenAI), Gemini (Google), Grok (xAI), Perplexity, and Claude (Anthropic). We provide per-model breakdowns so you can see exactly how each platform represents your brand differently.

Question 4

What metrics does Brank.AI measure?

Accepted Answer

We track four core metrics: Mention Rate (how often AI references your brand), Sentiment Score (whether AI describes you positively or negatively), Competitive Ranking (where you stand relative to competitors in AI recommendations), and Source Attribution (which websites and content influence AI models when they talk about your brand).

Question 5

How does Source Attribution work?

Accepted Answer

Our Source Attribution feature identifies the specific websites, articles, and content that AI models draw from when generating responses about your brand or industry. This tells you exactly which domains to target for content placement and PR efforts to improve your AI visibility.

Question 6

Can I see how my competitors rank in AI responses?

Accepted Answer

Yes. Our Gap Analysis feature provides a side-by-side comparison of your brand versus competitors across all tracked AI models. You can see where competitors outperform you and get actionable insights on how to close the gap.

Question 7

What is the ChatGPT Mini App and how does it help my brand?

Accepted Answer

We help brands launch ChatGPT Mini Apps, lightweight, interactive experiences that live directly inside ChatGPT conversations. When users ask about your product category, your mini app can provide real-time product info, recommendations, and direct engagement. It turns ChatGPT into a branded touchpoint for your business.

Question 8

How does Brank help with Google UPC and product visibility?

Accepted Answer

Brank helps you optimize your product data for Google's Universal Product Code (UPC) integration and AI-powered shopping experiences. As Google increasingly uses AI to surface product recommendations, having properly structured product data ensures your brand appears accurately across Google's AI features, Shopping, and Merchant Center.

Question 9

What is an AI Storefront?

Accepted Answer

An AI Storefront is your brand's presence inside AI conversations. When a user asks an AI model about your product category, an AI Storefront ensures your brand appears with accurate product information, pricing, and direct engagement options, turning AI chat into a new sales channel.

Question 10

How do I get started with Brank.AI?

Accepted Answer

Click "Analyse your brand" to begin. You'll provide your brand name and domain, and we'll generate your initial AI visibility report showing how AI models currently perceive and recommend your brand across all tracked platforms.

Question 11

What is AEO (Answer Engine Optimization)?

Accepted Answer

AEO is the practice of optimizing your brand's content and online presence so that AI-powered answer engines like ChatGPT, Perplexity, and Google AI Overviews accurately recommend and reference your brand. Brank provides the analytics foundation for any AEO strategy.

Question 12

Why are AI recommendations important for my brand?

Accepted Answer

A growing number of consumers now ask AI models for product recommendations instead of searching Google. If AI models don't know about your brand or describe it inaccurately, you're losing potential customers to competitors who are better represented in AI responses.

Question 13

Can Brank help improve my AI visibility, or just track it?

Accepted Answer

Both. Our Source Attribution and Gap Analysis features provide specific, actionable intelligence on which content and domains to target. We show you exactly what influences AI models so you can take concrete steps to improve your positioning.

Question 14

Is my data private and secure?

Accepted Answer

Yes. We don't share your brand data with any third parties. Your competitive intelligence and visibility metrics are accessible only to your team. We follow industry-standard security practices to protect all customer data.

Question 15

What industries does Brank work for?

Accepted Answer

Brank works for any brand or business that wants to be recommended by AI. Our platform is industry-agnostic. Whether you're in SaaS, e-commerce, financial services, healthcare, hospitality, or any other sector, AI models are already being asked about your category.

Frequently Asked Questions